The Banking and Financial Services Industry (BFSI) has been a forerunner in adopting the newer ways of imparting training. Technology-aided learning being the favorite to cater to the ever-increasing and ever-changing training needs of the sector. However, as it often happens with many early-adopters, the initial elation of discovering the new is followed by the inevitable question 'What else?'
In the same manner, the BFSI sector too is looking forward to innovative ways of technology based training and learning. Over the last few years, increasing competition, newer regulatory bodies, and the tremendous impact of information technology has changed the way the industry conducts business. Increase in demand for newer products and services from customers, businesses as well as the government have been noticed. This has brought in significant changes in the operations and the structure of BFSI domain companies. This, in turn, has made the need for impactful training very evident for the sector. It is now imperative for sustained growth and progress.
Most employees in this sector have high to moderate level of education, which makes e-Learning an apt tool for training. They also have access to hand-held devices in their course of work. This is a benefit from newer ways of learning, like mobile learning. Many BFSI organizations are already utilizing the mobile advantage by providing pre-loaded hand-held devices to their employees, particularly, the sales staff. This provides just-in-time delivery of information, which is often the crux of making a successful sales call. Instead of overwhelming the customer with unnecessary load of pamphlets and other literature, sales personnel now prefer to show their prospective customers interactive presentations. The paper-brochures can now be utilized as a reminder to the customer. However, the actual benefits of a product can now be better explained and shown through hand-held devices.
BFSI Training Departments are faced with huge challenges with a large number of products going to market as they have to train thousands of employees on the street about product features, USPs, and customer FAQS.
Financial organizations employs huge workforce to sell and service complex financial products via on street, branches, outsources vendors. The number itself is a challenge.
Several financial organizations have tied up with other organizations to create product mix. So employees need to be informed about both products and organizations.
The products needs approval from legal entities, which can suffer unusual delays. Thus trainings need to be created at a very fast speed,faster than the competition.
Financial products have lower self life. It means they will be irrelevant in some time. Hence cost of training on each product needs to be controlled.
Speed of Training has to be ahead of competition.
Due to limited availability of qualified resources, financial organizations face high attrition and they mostly depend on outsourced resources. They need to be constantly trained.
G-Cube has all types of solutions for BFSI organizations.
Trainings about Financial Products & Packages with features, advantages and benefits.
Role based training programs for operating a Profit Center of a bank or other kind of financial institution.
Training on various kinds of custom application software tools used in Banks, Financial Organizations and Insurance Companies.
These programs can train your staff to fill various customer forms and documents to comply with Know Your Customer Guidelines.
These are generic course related to banking, finance and insurance. It's customized to needs of specific organization.
These courses help employees to understand banking rules and regulations, whether mandated by government or for internal administration.
This being a challenging and most critical sector, we adopt a very creative approach. Our solutions for this sector are of very short duration and have lots of audio and visuals. We keep following things in mind while creating eLearning solutions for BFSI.
Organization Research First we try to understand the overall organizations products, services, working culture, variance in educational background of the staff, geographical spreads, historical background etc.
Learning Design Our instructional designing approach is to keep the text content minimum, high quality audio and creativity in visuals for quick absorption of content. Focus is on creating small nuggets rather than long courses.
Scope for Localization If it is a multinational organization, we keep scope of translation and localization in multiple languages. We use e-learning tools, which allow quicker translation as and when needed.
Competition Research Workforce in BFSI has to deal with questions regarding competitors.We conduct competition research and include the data.
Accuracy in Critical Courses However, for Legal & Compliance courses our approach is to keep our creativity within the limitation of the legal frame work and provide all necessary information, even if it makes the course a little dull.
Free use of Videos & Animations For customer facing workforce we focus on creating explanatory videos and animations for quick reference before and during customer interaction.
Success for us is never static. Our endeavour is to constantly increase the benchmark and redefine the threshold of success at every milestone.
"Having seen the sample work G-Cube had done for a large MNC in India, we decided to go ahead with them. When we saw the first set of deliverable they gave us, we were delighted! The team is highly professional, committed to the success of the projects as much as we are and comes up with innovative solutions. Moreover, the organization is very transparent in its pricing.
Manager, HR | HSBC
"We are very pleased to work with G-Cube, for nearly three years now, on a number of Internet and software solutions. Their ability to help define and promptly execute complex projects, their sense of ownership, and the efficiency and constant friendliness of their staff are just some of the reasons why it is a pleasure for ICEF to work with G-Cube."
Mr. Markus Badde | CEO, ICEF
"The LMS is the backbone of our learning strategy at Bajaj. With over 100 offices and branches across India and growing, we need a platform that can not only deliver learning fast but can also double up as a platform for organization wide skill assessment, training needs analysis, knowledge management, and scale to our growing needs. The Wizdom Web LMS provides us all the flexibility we need to make this happen.
Mr. Ajay Das Gupta | L&D Manager
About the client
In the competitive working landscape, every organization realizes the need to train its employees to gain a professional edge. Logical Operations is an organization which develops and delivers high-quality professional training solutions for a varied array of clients. For more than 30 years, they have been dedicated to the creation of impactful and innovative training, by mingling modern educational tools and newer technologies to help new-age learners realize their educational and professional goals. Logical Operations collaborated with G-Cube Solutions to develop a solution for this daunting challenge – the LogicalCHOICE digital platform.
About the client
Schneider Electric is a global specialist in energy management with operations in more than 100 countries. With its focus on making energy safe, reliable, efficient, productive and green, the Group's 140,000 employees are actively commitment to help individuals and organizations make the most of their energy. Their mission tackles two of the major sustainable development challenges: solving the energy dilemma with green solutions for energy efficiency, the smart grid, and smart cities; providing access to energy to the 1.3 billion people who are still energy deprived today.
Schneider Electric is actively conscious of its responsibility towards the environment. Even though it falls in the low emission zone—it does not release as much carbon emission as other industrial organizations—it still wished to set an example in the reduction of energy consumption by applying its own solutions. Schneider Electric began by defining its new carbon emission reduction targets for the period 2012-2014:
While Schneider Electric's processes to measure CO2emissions and the efforts to bring out measurable changes were in place, they wanted to convert the information into a format which would find an instant appeal among their employees. G-Cube partnered with Schneider Electric to create an interactive training on "Transportation CO2 Emissions." As a solution provider, G-Cube's main responsibility was to understand the subject, collate information about the harmful effects of CO2 emissions and highlight the organization's initiatives to curb it.
Salient Features of the Solution
Overview and Business Requirement
NASPGHAN (North American Society for Pediatric Gastroenterology, Hepatology and Nutrition) is a non-profit organization devoted to improving the care of children and adolescents suffering from digestive disorders by promoting advances in clinical care, research and education. They believe that educating young patients on the impact of the disease is the first step towards empowering them to deal with it.
Inflammatory Bowel Disease (IBD)is a disease which affects more than a million patients in America – both children and adults. In children and young adults, in addition to the usual symptoms of diarrhea, abdominal pains and stomach ulcers it also adversely affects nutritional and hence, growth. NASPGHAN had prepared a special information booklet for children and adolescents, rich in information on the disease and the treatment options available for them. While the booklet was informative, NASPGHAN realized that it needed to align itself more to the young patients and connect with them to have a perceptible change in their outlook towards the disease.
G-Cube partnered with NASPGHAN to create an interactive course that was simple, profound and informative – that spoke directly to the young audience. NASPGHAN wanted to connect more with their audience, but not by compromising on the depth of information provided. The content was detailed but every detail was necessary for a complete understanding of the disease, its effects and treatment. With that identified as our main objective, we embarked on finding ways to create a course that would include all the necessary details but provide them in a way that is learner-inclusive.
Salient features of the solution
Overview and Business Requirement
Hindustan Unilever Limited (HUL) is India's largest Fast-Moving Consumer Goods (FMCG) company, with a country-wide presence. It has more than 16,000 employees. Of these, a sizable group is engaged in the Sales function at the ground level.
Training the sales team is an ongoing challenge for the L&D team in HUL. While most of the Territory Sales Officers (TSOs) have considerable theoretical knowledge of their job, they often find it difficult to
apply that knowledge in the actual work scenario. One of their key responsibilities is to identify good 'Retail Stockists' (RS) in the market and make sure that the association is fruitful for both HUL and the RS. HUL wanted a learning solution that would give the TSOs the opportunity to practice their skills and apply their knowledge in practical scenarios that are part of their everyday work-life.
G-Cube, an end-to-end e-learning solutions provider, conceptualized, created and deployed the business simulation based training 'Retail Stockist Management Simulation' for the TSOs of HUL..
This business simulation, is the first of its kind experience for the sales team at HUL. It created a virtual environment for the sales team, where the team members could hone their skills, compete with each other, learn from their mistakes, and strive to do better the next time! The virtual environment presented them the same situations and challenges that they face in reality. So, though the technology-aided platform was new to them, the familiarity of the setting and the scenario created in their minds the necessary connection with the medium, as well as improved the overall impact of the learning.
Salient features of the Solution
About the Client
Headquartered in India, Strides Arcolab is a pharmaceutical company whose key focus is on the development and manufacture of IP-led niche generics and bio-pharmaceuticals. With world- class Manufacturing facilities, an innovative R&D hub in Bangalore, and a strong commercial platform to globally market branded and commodity generics, Strides has earned a reputation for building and scaling profitable businesses in a short span of time. It is a growing company, with offices in major cities of Europe, and a dedicated workforce that is focused on making the company one of the biggest and most respected names in the pharmaceutical industry.
Business Requirement The pharmaceutical industry is bound by many regulations and norms – national as well as inter- national. Each employee has to be trained on the latest regulations governing the industry, and this is a continuous process. Strides Arcolab wanted a system that would automate this training for its 4,500 employees in 9 Manufacturing plants across India.
At Strides, in addition to compliance training, various external and internal SOP (standard operating processes) trainings need to be conducted from time to time. The company had a Document Management System in place, which made the required learning content available to the learners from time to time. But it was becoming increasingly difficult to keep track of learner progress and align to the process of perennial re-training as and when the processes changed. This problem was accentuated by the presence of different sections and job roles within the organization, which had contrasting learning needs.
In addition to e-learning, the company wanted to continue a channel of classroom training – and wanted a system that could manage the classroom sessions and collate the learner data as per each session.
Lastly, though the organization was eager to adopt technology-aided learning, they had to make sure that any new IT system within the organization had to comply with the required validations as per the industry norms.
Solution Implemented G-Cube implemented WiZDOM LMS for Strides Arcolab, providing a cost-effective and customized solution for their needs. WiZDOM LMS was able to provide a robust platform to cater to the perennial learning needs of the users.
Our solution included the following key features:
Business Benefits Strides Arcolab derived many business benefits from this system.
Overview and Business Requirement
Dr Malpani is a leading IVF specialist in India, renowned all over the world for his progressive approach to infertility treatments. His approach to infertility treatments, especially IVF (In-Vitro Fertilization) begins with educating his patients with all options available and putting them at ease by answering all their queries. His team works with him to attain this goal, but with increasing number of patients and queries, it is a formidable task to educate them all.
The doctor and his team realized that most couples visiting their website or even consulting with the doctors, needed to grasp the concept of IVF and that takes time. They wanted an online learning solution that would be available to their patients and their families at all times, explaining in simple terms what IVF is all about. For modern couples, who lead busy lives but are technology-savvy, e-learning seemed to be the perfect solution.
Dr. Malpani's Clinic launched an interactive social learning website with the purpose of creating a well-rounded awareness on IVF. G-Cube, with its extensive experience in the field of e-learning, has collaborated with Dr. Malpani and his team to build an engaging and informative e-course on IVF and other assisted reproduction treatments.
G-Cube developed an interactive learning module for them, the first ever e-learning course on IVF in India. The course aimed at educating couples who were considering IVF as an option. Built with attractive graphics and recurring human figures, the highlight of the course was that it was able to insert the element of conversation and use that as the learning tool. The learner was not given a didactic discourse only the benefits of IVF but taken on a three-part interactive module explaining 'when is IVF done', 'what is IVF' and 'how is IVF done'. This approach of creating a background for IVF before getting into the details was successful in imparting information as well as getting the learner comfortable with the idea.
The course was put up on the clinic's website, where patients search of information. The structure of the website is interactive, with a separate section for questions to the doctor, online consultation, blog and a rich article section. The patients are encouraged to become a part of the community and actively participate in various social activities of the website including sharing forums and games. The patients can also read-up and gain knowledge. For this informal reading material like small booklets and comics are available. The IVF course is part of the informal knowledge repository, which the patients can read for gaining insight into IVF. The course was made part of the social activity on the website, to instill in them the feeling that they are not alone and there is a solution to the condition of infertility.
Salient features of the Solution
AVANA Group is a leading organization that develops innovative learning solutions that help organizations reach their goal and individuals achieve their full potential. Keeping in mind their expertise in the area of training and learning, the Department of Energy, Resources and Tourism has commissioned them the 'Welcoming Chinese Visitors' program that aims to educate tourism operators across the country and equip them to cater to inbound Chinese tourists.
AVANA realized that the program needed to be technology-enabled, keeping in mind the audience profile and the need for just-in-time delivery. They approached G-Cube to develop a solution that would present the audience with a unique learning experience and help them excel in their area of work.
The program aimed to enhance the capacity of the tourism industry to understand and service the Chinese traveler better. By increasing their capabilities, they would truly become 'China Ready' and successfully become a true asset to their country. While AVANA provided content, G-Cube provided the technology expertise to build the program in a way that would suit the tourism sector best. We understood that the audience would be frequently away from their desks and will need to access the courses through different devices, as per their convenience at that time. To increase accessibility and deliver just-in-time learning, we developed the web-based courses to ensure that they are compatible with all major devices – desktops, laptops and mobile devices. The courses can be accessed on all desktops and laptops that have Windows 7 and later operating systems and for all Android (4.0.4) devices. The courses are web-based and the minimum browser compatibility is IE9. However, the highlight of the program is the uniform user-experience it provides with the help of the latest in technology. The courses are developed with Responsive Web Design (RWD) – making every course Web Responsive. This ensures that course automatically re-sizes itself and adjusts to the capabilities of the viewing device. This unique feature successfully delivers uniform user experience and, hence, ensures fruitful learning.
Salient features of the Solution
Overview and Business Requirement
Induction programs are an integral part of the corporate world. However, organizations often struggle with the challenge of conducting induction trainings across spreading geographies, different time-zones and busy schedules – all this while keeping the program interesting to sustain learner interest.
DBS Bank, a client of ours, was facing a similar situation and wanted an effective training program that would reach out to new recruits all over India. G-Cube created an innovative training program for them which aimed at reaching out to learners in an interactive manner. Moving away from a traditional instructor-led classroom approach, the training was infused with animation, audio and video which enabled the learner to retain information in a self-paced manner.
The training was based on the theme of 'travel'. A mentor introduces the learner to the organization's background and beliefs – moving on to India specific details of structure and policy. Rich media elements like attractive graphics, organizational video clips and accompanying audio voice-overs ensured that the training infused a sense of belonging for the new recruit. It also kept alive the basic instructional nature of training with the help of accompanying quizzes and games to check learner progress from time to time.
Salient features of the Solution
About the Client
Serious Gaming Institute (SGI)is aUK based company that creates engaging business learning solutions using modern gaming technology. Working across multiple sectors, they create products and solutions in serious games, games based learning, simulation training, gamification, 3D Intelligent Avatars, Augmented reality, emerging technology and cross platform App development. The learning solutions created by the client are utilized for training across different verticals and for overall organizational efficiency.
Salient features of the Solution The client created a quiz-based game that aimed to train corporate learners on ethics and regulations of the workplace. In particular, the issue of Bribery had to be dealt with, making sure that learners are equipped to handle it at work.
The client wanted to experiment with just-in-time learning by providing key information to the learners just before the quiz, so the learners can not only retain the knowledge but also performs better in the quiz.
After several rounds of consulting, it was decided to deliver a short learning nugget on the Anti-Bribery laws of the country, so that the learners can score better in the game and are compliant with the laws of Anti-Bribery as well. Since the purpose of the nugget was only to provide information in a short duration, it was decided to deliver the learning via a short Video or an animation.
The video had to be created within a stipulated time and budget. As a subject, Anti-Bribery Laws is solemn because it deals with serious consequences. It was also important to consider the seriousness of the issue and handle it tactfully. The video had to present legal information in a way that did not seem tedious or complicated.
Solution Created G-Cube, with more than a decade of experience in the e-learning industry, suggested client to develop a whiteboardanimationvideo as these animations have proved their effectiveness in 'showing' the learner an idea or concept through a series of live drawings.
The key features of video solution are:
SBusiness Benefits There were many business benefits that the client was able to derive out of the video solution.
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